After much speculation on the subject, Google and Digg, the user generated site, look like they’re finally gonna tie the knot.
Rumors in the beginning put Microsoft as a possible contender for Google, however, Google’s bid was always above or around $200/$225 million.
Since previous attempts early this year, it’s been quite a roller coaster-. Sources from all over the place have been giving insight to the ‘possible negotiation’ but in the end, nothing has been formally confirmed. Seems like it can still fall apart at anytime. However, one thing I find quite intriguing is the whole Digg/Microsoft rapport. Why would Microsoft let go of this baby? After all, almost all of Digg’s revenue up to now comes from a three year advertising deal they signed with Microsoft.
Whatever the outcome may be, there’s a 50% chance Microsoft will be left without any deal, without any Digg. Make way for Google!…again.