Social Media – Defining Channels & Identifying Brand Opportunities

Thursday 20th May 2010, 4 pm – 7pm Soho House, 21 Old Compton Street, London, W1D 5JJ

77Agency and Buongiorno Digital in collaboration with Viadeo are hosting a social media event for marketing professionals.

The event will focus on today’s most popular social media channels and highlight the key opportunities for brands. We’ll also have a guest speaker from Viadeo to discuss the use of professional social networks, an overview of the market and how to use them in the most effective way. To conclude the event, we will look at the opportunities presented by mobile marketing as ever increasing numbers of consumers use mobile and smart phones to access social networks.

Topics

• A review of the major social media networks
• Facebook as a branding and communication tool
• Introduction to professional social networks: Viadeo
• The use of social mobile applications
• Mobile: Evolution of location-based services

Agenda for the evening:

4:00 – 4:30 Arrival and registration of delegates

4:30 – 5:00 Introduction to the major social media networks. A review of the highly-targeted branding and communication opportunities for brands on the Facebook channel. Marco Corsaro, Managing Director, 77Agency

5.00 – 5:30, Marketing through Professional Social Networks, Wayne Gibbins, Communication & Partnership Director, Viadeo

5:30 – 6:00 Social Media and Mobile, Stefano Diemmi, Managing Director, Buongiorno Digital UK

6:00 - Drinks and light refreshments will be served

How to book:

Please email your name, company name, email and telephone number to: seminarslondon@77agency.com

If you have further questions, please feel free to contact us on tel: +44 (0) 207 831 5392 or the above email address.

We look forward to seeing you at the event.

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This event is promoted by Limecard