Introduction to Social Media – Defining Channels & Identifying Brand Opportunities

Thursday 18th February 2010, 4 pm – 7pm
Soho House, 21 Old Compton Street, London, W1D 5JJ

77Agency and Buongiorno Digital are joining forces to present our first social media event for marketing professionals of 2010.
The event will focus on today’s most popular social media channels and highlight the key opportunities for brands. We’ll also have a guest speaker from Viadeo to discuss the use of business social networks for marketing. To conclude the event, we will look at the opportunities presented by mobile marketing as ever increasing numbers of consumers use mobile and smart phones to access social networks.

Topics

• A review of the major social media networks
• Facebook as a branding and communication tool
• Social networking for businesses
• Adding Twitter to the social media mix
• Making use of mobile social media

Agenda for the evening:

4:00 – 4:30 Arrival and registration of delegates

4:30 – 5:00 Introduction to the major social media networks. A review of the highly-targeted branding and communication opportunities for brands on the Facebook channel. Marco Corsaro, Managing Director, 77Agency

5.00 – 5:30 Practical & measurable methods to get the best out of social media for your business, Wayne Gibbins, Marketing Director Europe, Viadeo

5:30 – 6:00 Social Media and Mobile, Stefano Diemmi, Managing Director, Buongiorno Digital UK & US

6:00 - Drinks and light refreshments will be served

How to book:

Please email your name, company name, email and telephone number to: seminarslondon@77agency.com

If you have further questions, please feel free to contact us on tel: +44 (0) 207 831 5392 or the above email address.

We look forward to seeing you at the event

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