Developing an Effective Facebook Strategy for Brands

November 12, 2009

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77Agency and Buongiorno Marketing Services are joining forces to present a social media event for marketing professionals.

Some topics that will be discussed during the event include: how to develop a social media strategy for brands, how to make use of the viral effect of Facebook to drive brand awareness, sales and build a brand community. Guestspeaker Saxo Bank will present a case study about the use of social media in the finance sector. Co-sponsor Buongiorno will look at the opportunities presented by mobile marketing, particularly the benefits of couponing, as ever increasing numbers of consumers use their mobile to access social networks. For more information visit www.7agency.com or book your place at seminarslondon@77agency.com.

When: 12th November

Where: Soho House London

BootB - Unlimited Creativity

BootB The Big Idea Generation

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"We have experienced large growth since we started selling online. Fifty percent of our online sales are generated by paid-for search."

Louisa Abrahams, Internet and CRM Manager at Estée Lauder


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