Developing an Effective Facebook Strategy for Brands

November 12, 2009

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77Agency and Buongiorno Marketing Services are joining forces to present a social media event for marketing professionals.

Some topics that will be discussed during the event include: how to develop a social media strategy for brands, how to make use of the viral effect of Facebook to drive brand awareness, sales and build a brand community. Guestspeaker Saxo Bank will present a case study about the use of social media in the finance sector. Co-sponsor Buongiorno will look at the opportunities presented by mobile marketing, particularly the benefits of couponing, as ever increasing numbers of consumers use their mobile to access social networks. For more information visit www.7agency.com or book your place at seminarslondon@77agency.com.

When: 12th November

Where: Soho House London

2009 The Year of the New Media Revolution

77Agency: 2009, The Year of the New Media Revolution

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"It's an exciting time to be at the center of 'new media', in particular the online advertising industry. We feel our segment of digital media is only in its adolescence, with much more development, scale and efficiency yet to happen."

Michael Sprouse, CMO Epic Advertising


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